BOSTON -- (BUSINESS WIRE) -- WithMe Health (WithMe), the medication guidance company, announced today that it has named Joe Murad as Chief Executive Officer. He takes over for Co-Founder and Interim CEO Chris Price, who will remain actively involved with the company as Chairman of the Board.

Murad’s appointment reflects the fast-paced growth of the company, which announced its $20 million round of financing from Oak HC/FT earlier this quarter. With his long history of successfully building and leading innovative, venture-backed healthcare companies, Murad will lead WithMe as it further develops its offering to replace an employer’s pharmacy benefit manager (PBM) with a completely new medication guidance solution that improves health outcomes and reduces total cost of care.

"As a long-time healthcare services and technology executive and entrepreneur, I'm familiar with the uncontrollable costs, opacity, misaligned interests and poor experiences that employers, employees and their families encounter when navigating the current healthcare ecosystem,” said Joe Murad, CEO of WithMe. “I'm excited to lead WithMe as we build a solution that tackles one of healthcare’s biggest problems with a data-enabled, results-oriented business model that reinvents stale processes."

"Since launching WithMe, we've seen tremendous interest, from employers across all industries, in our medication guidance solution. Joe has spent decades leveraging new technology to reinvent legacy processes and infrastructure, bringing innovative, impactful solutions to the employer market and streamlining the healthcare journey for all constituents,” said Chris Price. “He has an outstanding track record of leading companies from inception to substantial scale, and I look forward to working closely with Joe as WithMe builds on its early successes."

“Medication guidance provides a foundational building block to change the way employees, employers, providers, pharmacies and drug manufacturers think about and interact with medications. With the addition of Joe, we’ve assembled the team that will fix and personalize the medication experience,” said Ash Damle, Co-Founder and CTO.

Murad was a founding team member and Chief Operating Officer of Extend Health, Inc. until its sale to Willis Towers Watson (WTW), where he then served as the Managing Director and Head of Individual Benefits Delivery and Administration. Prior to joining WithMe, Murad served as President and CEO of PokitDok Inc., a platform-as-a-service that enables healthcare organizations to quickly bring modern commerce experiences to market, through its acquisition by Change Healthcare. Earlier in his career, he helped grow eHealth (EHTH) from inception as the Director of Business Development.

About WithMe Health

WithMe Health is a medication guidance company. Replacing legacy pharmacy benefit managers (PBMs), WithMe uses modern technology and rich datasets to consistently apply proven science and create engaging, individualized medication experiences for employees. With an innovative, outcomes-oriented business model that aligns interests across the pharmaceutical value chain, WithMe optimizes health outcomes and value while substantially reducing costs for employers. WithMe Health is headquartered in Boston, MA. Follow WithMe on Twitter and LinkedIn.

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Oak HC/FT
Alana Bremner
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